Dr. Sherif HammadMaximize Business

Maximize Business

We build companies and multiply saleswith rigour and deep experience.

An Egyptian firm specialising in management consulting, company development, and building professional marketing and sales systems. For over 10 years we have helped companies across Egypt and the Arab world establish and restructure their businesses, with specialist depth in real estate development and brokerage.

We believe company growth depends on having an integrated management, marketing and sales system capable of sustainable growth and higher profitability.

We help companies, real estate developers and brokerages among them, analyse their current position, develop plans, build sales funnels, improve conversion rates, and raise the effectiveness of sales and management teams.

Book an initial consultation →

What we offer

Ten connected services, chosen around what the company actually needs.

01

Setting up development and brokerage companies

From the idea through to full operation, on a clear management and marketing vision.

  • Business model
  • Organisational structure
  • Core departments
  • Job descriptions
  • Policies and bylaws
  • Workflow design
  • Performance indicators
  • Operating systems
02

Economic, management and marketing feasibility studies

An investment decision built on numbers, before the capital goes in.

  • Market study
  • Competitor analysis
  • Economic feasibility
  • Financial study
  • Marketing study
  • Sales study
  • Risk assessment
  • Launch and operating plan
03

Developing and restructuring companies

Analyse where the company stands, then a full development plan that lifts efficiency and results.

  • Institutional performance analysis
  • Management restructuring
  • Process development
  • Productivity
  • Customer experience
  • Operational problem solving
  • Profitability
04

Planning real estate project launches

Everything prepared professionally before the project meets the market.

  • Target market study
  • Choosing the right property product
  • Competitive value (USP)
  • Pricing strategy
  • Payment plans
  • Marketing plan
  • Sales plan
  • Preparing the sales team
05

Building marketing and sales departments

A complete system that turns interest into closed deals.

  • Sales structure
  • Customer journey
  • Sales funnel
  • Sales scripts
  • Objection-handling scenarios
  • Sales calls and meetings
  • Sales KPIs
  • Conversion tracking
06

Recruitment and talent acquisition

The right team, selected, trained, and supervised after hiring.

  • Job description design
  • Candidate sourcing
  • Interviews
  • Candidate assessment
  • Competency tests
  • Hiring
  • Training
  • Post-hire supervision
07

Executive training

Programs aimed at every level inside the company.

  • Founders
  • CEOs
  • Executive directors
  • Department heads
  • Marketing directors
  • Sales directors
  • Marketing and sales teams
  • Customer service
08

Real estate advisory and valuation

A specialist reading of what an asset and an opportunity are worth.

  • Project valuation
  • Investment opportunity valuation
  • Property product analysis
  • Highest and best use
  • Sales plan review
  • Maximizing returns
  • Investment risk analysis
09

Operating manuals and SOPs

Documentation that makes the system repeatable when people are away.

  • Sales manual
  • Marketing manual
  • Customer service manual
  • HR manual
  • Sales meeting manual
  • Sales call manual
  • Project visit manual
  • Policies and procedures
10

Executive supervision and follow-up

The work doesn't end at the recommendation, it ends when the result shows.

  • Regular follow-up meetings
  • Performance review
  • Success metrics
  • Plan development
  • Management coaching
  • Team support
  • Executive reporting

The flagship program

Maximize Business Transformation Program™

A 90-day integrated program combining consulting, training, and performance tracking under one method: diagnose, develop, execute, measure, improve.

Why Maximize Business?

Because we don't deliver conventional training or theoretical consulting. We work alongside our clients to build stronger companies, more professional sales teams, and systems that produce measurable results, drawing on long field experience in the Egyptian and Arab markets, with specialist depth in real estate.

We measure our success by what our clients achieve: growth in sales, improvement in performance, and results that hold.

Start developing your company.

If you are a founder, a real estate developer, a brokerage owner, an executive, or you want to establish or develop your company, the Maximize Business team led by Dr. Sherif Hammad is ready.